Our Story

Life is inherently political, let your clothes do the talking.




Sassy Apparel (formerly Sassy Tees) became a reality in November 2015, in the bedroom of a final year politics student. Our founder, Barbara Ntumy, had spent the previous three years representing students in colleges and universities nationally. She has dedicated her time and efforts to anti-racist organising, pro-choice campaigning, anti-cuts demonstrations and Pan-Africanist networking.

It struck her that more people could be engaged with political issues through fashion because our choice of clothing, after all, is an expression of who we are and what we believe in. With the passion she had for political advocacy, Barbara launched Sassy Apparel, a lifestyle clothing brand dedicated to expressing progressive politics, cultural identity and celebrating pop culture.
Fast forward to the present day and you can see we do this by highlighting the movements and activists of the anti-colonial and black liberation struggle worldwide - all with good humour, a sprinkle of sass, and a lot of style.
We have worked with lots of different community based organisations such as Kilombo UK, Afrokanist Magazine, NUS Women’s Campaign, NUS Black Students’ Campaign, No Fly on The WALL & TRiBE. We have been featured on Shades of Noir and Buzzfeed.


Our custom made apparel are printed on clothing manufactured by the Continental Clothing Company, which has been involved in the industry for more than twenty years.


Stella & Stanley is based on respect. They believe that fair trade and sustainable development are natural: respecting your skin with soft materials; respecting the men and women who make your clothes with dignified working conditions; and respecting the world that we live in by limiting our impact on the environment.

We provide a stockist service for individuals, brands or organisations who's ethos align with us. If you are interested in collaborating with ours, email us sassyappareluk [at] gmail.com.



Barbara Ntumy

Founder (aka Sassy Babe -in- Chief)

Barbara is a political activist and social commentator whose work focuses on anti-racism, anti-cuts and sexual health.


Siana Bangura

Creative Director

Siana is a writer, performer, and producer from South East London, now residing in the Midlands.